Doing Business with Russia? Yes, Please
When talk turns to the need to internationalize Italian businesses, it is most often about “the Chinese fever” with opportunities in Eastern Europe and Russia considered less strategic. But the Russian market has the size, prospects for strong growth, unexplored market opportunities and geographical and cultural proximity to Italy and could provide interesting development opportunities for Italian companies.
When talk turns to the need to internationalize Italian businesses, it is most often about “the Chinese fever” with opportunities in Eastern Europe and Russia considered less strategic. But the Russian market has the size, prospects for strong growth, unexplored market opportunities and geographical and cultural proximity to Italy and could provide interesting development opportunities for Italian companies.
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