East Books – Buy away, you silly people

Method and manipulation: a sales strategy.

Method and manipulation: a sales strategy.

Grab the object that you use more than any other. No, it’s not your watch. And it’s not your computer either. It’s there in the pocket of your jacket or maybe your trousers. Or you could be holding it in your hand right now as you read these words. Yes, you’ve got it, it’s your smartphone. This is undoubtedly the object that you use most during the course of the day. Don’t try denying it. Now think of it as an instrument of manipulation that can deceive you every time you turn it on. Welcome to the future, dear fools.

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