Our institutional and strategic consulting service supported a multinational company in the eyewear sector with…

Entry Point in Italy for International Investors
The Italian market offers a wide range of opportunities for international investors, thanks to its diversified economy and competitive, innovative sectors. However, despite the potential, foreign investors often struggle with Italian bureaucracy. To ensure a successful market entry, beyond understanding the market’s peculiarities, local regulations, and cultural dynamics, professional support is essential to overcome bureaucratic barriers.
For an American university seeking entry into the Italian market, Eastwest provided both informational and practical support, leveraging its deep knowledge of regulations and procedures to streamline the entire process.
We conducted extensive research on Italy’s real estate market, identifying the most suitable cities for establishing a university campus. The comparison between various real estate options considered both the client’s logistical and structural needs and the educational offerings of each area. Specifically, we analyzed gaps in available courses across different cities, proposing a strategic positioning to enhance the university’s educational proposal relative to the local market. To further facilitate market entry, we managed relationships with local and central administrations, organized conferences, institutional meetings, and promotional events. Thanks to these activities, we accelerated bureaucratic processes and ensured a swift, efficient market entry.
In less than a year, our client was ready to welcome thousands of students across multiple Italian cities.
